Machiavelli’s Pyschological Game in “The Prince” Free Essays

Machiavelli’s â€Å"The Prince†: By Any Means Necessary Part 15 of Machiavelli’s The Prince, entitled Of the Things for Which Men, and Especially Princes, Are Praised or Blamed, states that, in order for a man to maintain control of a government and better that territory, he must engage in certain actions that may be deemed immoral by the public he serves. Machiavelli argues a valid point, that the nature of man is twofold, encompassing good and evil, right and wrong. The effectiveness of his argument, however, relies on the fact that the person reading his essay is an objective observer of human nature. We will write a custom essay sample on Machiavelli’s Pyschological Game in â€Å"The Prince† or any similar topic only for you Order Now Not leaving this to chance, Machiavelli plays a psychological game with the reader in order to convince them of his argument. Machiavelli prefaces his thesis with commentary that attempts to place the reader in a subordinate state-of-mind. He confesses to the reader that he fears sounding presumptuous for writing about a subject covered many times before by others and differing from their opinion in the matter. This statement places the author at the mercy of the reader and prepares them to hear an idea that may not be popular. Having been asked forgiveness or the pride of the author, the reader drops barriers that he may have against arguments driven by ego and opens his mind to Machiavelli on a personal, sincere level. By placing himself at the feet of the reader, Machiavelli puts himself and his argument in a position of power. He wastes no time in using this power to gain more control over the reader. In the next sentence he states that his intention is to create an outline for behavior in public office † of use to those who understand†. This statement compels the reader to agree with the points that the trustworthy, orthright Machiavelli argues, or be relegated the ranks of those ignorant dullards that do not understand. Machiavelli then presents his thesis, that a ruler must use both good and evil in order to maintain his power over the state. The reader has almost no choice but to accept this idea before any proof has been given. With the reader in the palm of his hand, Machiavelli needs only to make a very general argument of his point to convince the reader of its validity. The author states that there are actions for which a prince is either praised or blamed. He lists many examples of good qualities and their opposing attitudes. Instead of labeling them good and evil, however, Machiavelli titles them imaginary and real. By calling the good traits and the leader who possesses them imaginary, he removes the bite that the mention of evil doing may have on the reader. Removing this emotional punch makes his thesis, that evil behavior is necessary to properly rule, obvious. Machiavelli applies the rules he sets out for successful management of a nation to his own writing. He is cautious not to offend the reader ith a statement that is too specific. He manipulates the mind of the reader in order to quell his emotions and make him more accepting of his opinion. He seems weak when he is most powerful and seems powerful when he has no legs to stand on. He is cautious and polite when his foe’s defenses are up and attacks with all of his resources at his foe’s weaknesses. Machiavelli writes a strongly convincing essay. The proof for his opinion lies not only in the words he speaks but in the flow and believability of the work itself through the utilization of the very techniques he exhorts. How to cite Machiavelli’s Pyschological Game in â€Å"The Prince†, Essay examples

Management for Controlling and Leading- myassignmenthelp.com

Question: Discuss about theManagement for Controlling and Leading. Answer: Management has four roles that include planning, organizing, controlling and leading. Organizing is a managerial function that consists of the allocation of human resources and developing an organizational structure in a manner that achieves the objectives of the firm. It is a function that aids in designing and coordinating the firms efforts to attain the desired goals. Therefore, organizing is a process that consists of developing the structure of the company and allocating human resources (Carpenter, Bauer, Erdogan, Short, 2010. In allocating human resources, organizing entails tasks such as job design. A manager has the responsibility of structuring job position. The process involves dividing and defining functions into various jobs and allocating personnel based on their capacity to fulfill the job requirements. Additionally, assigning staff and job design enables the firm to achieve objectives by ensuring that employees are sufficient and productive (Carpenter, Bauer, Erdogan, Short, 2010. Secondly, a manager has the role to organize the firm into various departments based on the job designs. It allows for coordinated effort and the elimination of redundant activities. In this process, a manager decides the best way to departmentalize. A manager may organize based on the function, geography, product or the customer. In large organizations, the manager may use various methods of organizing to achieve efficiency (Carpenter, Bauer, Erdogan, Short, 2010. Change is an opposable force that many organizations need to adapt. However, change also distorts the norms in a company thus initiating resistance from the employees. In any change process, the employee is the most affected, and this may impact on their motivation and subsequently their productivity. It is, therefore, necessary that managers facilitate the change process (Carpenter, Bauer, Erdogan, Short, 2010. Change management is a role by managers where they facilitate the modifications in the organization. It involves appointing change agents within the organization and engaging employees, as well as, communicate the progress. Employees are the implementers of change and are also in a better position to inhibit the process. Change agents, people who are leaders in the firm, facilitate the process by inspiring and communicating with other employees (Carpenter, Bauer, Erdogan, Short, 2010. Change management ensures that employees are aware of the changes taking place, they are engaged in the decision and their recommendations taken into consideration. Failure to manage leads to resistance from personnel demotivates employees and eventually affects their performance and that of the company. Besides, managing change creates understanding among the employees. They can comprehend why the changes are necessary and aid in the implementation process. It saves time, resources and motivates employees to be more productive thus leading to organization efficiency (Carpenter, Bauer, Erdogan, Short, 2010. People are motivated by various needs. Money is one of the key motivators as it helps to fulfill some basic requirements. However, for professionals, other drivers inspire them at work. First, professionals are motivated by job satisfaction. As much as people get a pay at the end of the day, professionals desire job satisfaction. It is essential that their days work feel fulfilling. Otherwise, it may demoralize the employees and affects their productivity. Esteem and appreciation motivate professionals. Managers understand that performance appraisal is a critical tool in driving workers. It propels them to work harder and achieve efficiency. Besides, they seek to be appreciated through promotion and recognition. It builds confidence and enhances job satisfaction. Performance appraisal provides an avenue of career development for professionals and general growth (Carpenter, Bauer, Erdogan, Short, 2010. Additionally, professionals are motivated by the desire for self-actualization. Self-actualization is a need that drives one to achieve their maximum potential through creative thinking. Unlike other requirements that are supported by monetary rewards, self-actualization is the highest level of motivation for professionals. They no longer require financial rewards but want to test the limits of their ability. They incorporate new ideas and actualize them in their profession (Carpenter, Bauer, Erdogan, Short, 2010). They aim to master their art. Managers are responsible for strategic planning in an organization. They require adequate information from the external business for such preparation. For Qantas Airline, managers roles are affected by political, economic and technological factors. Before making decisions, they must consider the conditions in the business environment and thus the need for business analysis. Political factors relate to the legal and political state in Australia. The laws and regulations enacted by political institutions affect the profitability of the airline. It also means that managers have to be proactive in anticipating and dealing with such rules. Additionally, any issues that arise from a change in the political arena and laws that affect the objective of the business must be solved. Political factors influence the planning and decision-making process by managers (Dobni, et al. 2016). Secondly, economic factors impact on the survival and profitability of the company. Variables such as taxation and inflation in the country reduce the revenue for Qantas Airline. Change in taxation laws influences the income in the airline. Besides, with high inflation levels, the purchasing power of consumer reduces, and fewer people use the carrier for traveling. They may also switch to alternative methods. The role management is thus affected as they have to modify business strategies. Additionally, technology development propels changes in the business world. Managers at Qantas Airlines have to keep up with technology advancement to ensure that the firm is a trendsetter and has a competitive advantage (Dobni, et al. 2016). References Carpenter, M. A., Bauer, T., Erdogan, B., Short, J. (2010). Principles of management. flatworldKnowledge. Dobni, C. B., Dobni, C. B., Klassen, M., Klassen, M., Sands, D., Sands, D. (2016). Getting to clarity:new ways to think about strategy. Journal of Business Strategy, 37(5), 12-21.

Professional and Communication for Internet - MyAssignmenthelp

Question: Discuss about theProfessional Skills and Communicationfor Internet. Answer: Introduction The advent of the internet and online technologies have changed the consumer behavior. Due to the explosion of social media and networks over the last few years has seen a significant impact on the way pod cuts get advertised and how their publicity reaches the consumers. The companies look for innovative ways to advertise their products and services. Online reviews by the customers are one way of knowing more about the value of a certain product. The essential question that arises is as to what do consumer believes more, company advertising or online reviews? The essay makes an analysis of what influences the decision-making process of consumers. Discussion There is no denying that the customer care experiences find an easy and convenient voice online. Consumer opinions and the usage of the sites can impact the choice of brand or company among the consumers. After all, the word of mouth has always been a popular means of advertising, and consumer opinions about certain products and customer care carry an importance here. It is observed that the midsized companies can offer more personalized and better experiences for their customers. Today, almost every business has a website and social media channels like Facebook and Twitter (Gesenhues, 2013). Online chat service and emails address customer concerns efficiently and much faster. Customers prefer to go online and surf the web to learn more about the product and services. Consumer opinions and reviews on the socially?based websites and do create an image of a company, postive or negative. The credibility of the information source has always been a major issue for advertisers. Their advertising message and practices add credibility to their products (Karakaya and Ganim, 2010, p. 447). The trustworthiness and expertise of the sender impact how well it is received at the other end by the receiver of the message. The online activity and information can influence consumer opinions as they read product reviews and any complaints. Today, a broad range of rating sites and social networking sites exist online that provide opinions, ratings, and reviews for products or services. Consumers browse the information and reviews to make decisions when they buy a product online. Frequent users of online review sites are more likely to place higher importance on the information they come across online (Karakaya and Ganim, 2010, p. 448). As the number of internet users and the usage of online sites increases, there is no denying that online reviews will play a major role in influencing the customers. There has been an explosion of social networks over the last few years. Consumer-generated reviews online continue to have a substantial impact on advertising. Nielsens latest Global Trust in Advertising report shows that online consumers have risen phenomenally. The majority of these customers state clearly that they trust recommendations from friends and family over any other form of advertising. The next best medium they trust is online reviews and surveys. A lesser percentage tests the information and email messages from the email messages (The Nielsen Company 2013). Display ads on mobile devices do enjoy a certain level of trust among the consumers, but the consumer trust consumer confidence is still lower. Almost half the users around the world are said to believe television and print media ads in magazines and newspaper. However, their confidence in the traditional, paid media has declined over the years. A recent survey by Dimensional Research shows that an overwhelming percentage of customers do read the online reviews and a positive or a negative review influenced their buying decision. The customers are not only anxious about the quality of an individual product or service but were equally particular about the customer services and their shopping experiences. Today, one finds an increasing number of buyer sharing their experiences online via social networking sites and online reviews. Gesenhues, 2013). Thus survey clearly reveals the importance of online reviews by the customers. Recent research shows that it is advantageous for the companies and businesses to raise awareness of their products online and via social media sites. This is because an increasing number of shoppers use social media for shopping and rely on the reviews and information on Facebook and Twitter when making shopping decisions (Paquette 2013, p. 20). Thus, those advertising avenues are proving to be powerful when targeting a specific market. Further studies reflect that the companies cannot ignore traditional marketing completely, but it is the right combination of traditional advertising and web marketing that can create the most effective approach to influence the customers (Shima and Varfan, 2008, p. 36). Each of those mediums carries their benefits, but internet marketing does appear to carry higher popularity among the buyers and sellers. It is observed that drug advertising has expanded over the past decades and drug products are being promoted directly to consumers via traditional ad media and the internet. Drug companies have raised their marketing budgets for advertising which has already crossed $4.8 billion (Faerber and Kreling 2014, p. 110). Healthcare consumers need reliable information about drugs, and when the truthfulness of claims made by the drug advertisements was evaluated, it was found that many claims were misleading to consumers. When comparing click-and-mortar retailers to Internet retailers in general, the consumers familiarity with the retailer does have a role to play. A loyal customer would be less receptive to negative online reviews and information if he is well familiar with the retailer as compared to the retailers (Chatterjee, 2001, p. 132). These results show that organizations and business need to create a positive relation and trust with their customers in order to negate the impact of any negative reviews. Surveys and investigations suggest that consumers attach credibility to online sources and reviews (Karakaya and Ganim, 2010, p. 457). When reviewing practices at Amazon and BN.com, it is observed that both retail sites enjoy positive customer reviews (Chevalier Mayzlin 2006, p. 31). Still, the differences in their relative market share of book sales can be attributed to the number of detiale4d reviews and the star ranking of the reviews. The differences in the quality of customers reviews ca n impact the sales, revenues, and profitability for the online retailer. It is observed that Amazon has more reviewers and detailed reviews than its rivals. Conclusion The above discussion shows that companies and business cannot afford to ignore their advertising efforts online. With an increasing number of online customers and a rising usage of websites, it is evident that online reviews are getting more important than the traditional company advertising. The web has indeed become a fastest growing advertising medium, and an increasing number of customers rely on web information to base their decisions. Along with traditional advertising, the companies need to build trust and loyalty with their customers to get positive reviews online. Bibliography Chatterjee, P., 2001. Online Reviews: Do Consumers Use Them? Mary C. Gilly and Joan Meyers-Levy, Valdosta, GA: Association for Consumer Research, 28(1), pp. 129-133. Chevalier, J.A. Mayzlin, D. 2006, "The Effect of Word of Mouth on Sales: Online Book Reviews", JMR, Journal of Marketing Research, vol. 43, no. 3, pp. 9. Faerber, Adrienne E., and David H. Kreling, 2014. Content Analysis of False and Misleading Claims in Television Advertising for Prescription and Nonprescription Drugs. Journal of General Internal Medicine, 29(1), pp. 110118. Gesenhues. A, 2013. Survey: 90% Of Customers Say Buying Decisions Are Influenced By Online Reviews [Online] (Updated 9 Apr. 2013) Available at:https://marketingland.com/survey-customers-more-frustrated-by-how-long-it-takes-to-resolve-a-customer-service-issue-than-the-resolution-38756 [Accessed 17 May. 2010]. Karakaya, F. and Ganim, N., 2010. Impact of online reviews of customer care experience on brand or company election. Journal of Consumer Marketing, 27(5), pp. 447457. Paquette, H, 2013. Social Media as a Marketing Tool: A Literature Review. University of Rhode Island, 1(1), pp.1-26. Shima, A and Varfan, M., 2008. Traditional Marketing vs. Internet Marketing. Mlardalen University, 1(1), pp.1-40. The Nielsen Company (US), 2012. Consumer Trust In Online, Social And Mobile Advertising Grows Online [Online] (Updated 4 Oct. 2012) Available at: https://www.nielsen.com/in/en/insights/news/2012/consumer-trust-in-online-social-and-mobile-advertising-grows.html [Accessed 17 May. 2010].

Underrated Concerns About Pro College Essay That You Should Read About

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Sample Essays For College Scholarships

Sample Essays For College ScholarshipsSample essays are great resources for students who are getting ready to start applying for college scholarships. Even if you are one of the lucky students who is awarded scholarship money each year, there is still no substitute for hard work and good grades. In order to show potential scholarship winners that you have done your homework, you should prepare a sample essay for college scholarships.These samples are very helpful because they come in handy as reference materials when writing your own essay. They can be shared with other student, used in class and used as study guides. Writing the perfect essay is not easy, and most people find it difficult to even complete the first draft. If you use sample essays as guides, you will be able to write an essay on your own without all the stress.Another good way to utilize these samples is as study guides. You might find yourself having trouble putting a particular topic together. For example, the two examples in your sample essays are College Scholarships For Gay Men and College Scholarships For Mothers. These topics are very different and each one is full of details. If you are a gay male, you might want to skip over College Scholarships For Gay Men.For college scholarships for moms, this is a good topic to study and will help you set up your essay. You might find that by starting with this topic that you are more organized and better organized to finish the essay the right way. By studying the different types of scholarships, you will be able to apply it to your situation and be more prepared when writing the essay for college scholarships.The writers resources for sample essays for college scholarships include links to online college writing software programs as well as internet tutorials. You can also download free tutorials, however, most of these tutorials were developed for professional writers and won't necessarily work for beginners.There are also many writing samples t o choose from that can help you create the perfect essay. One way to make sure that you are using the proper sample is to search for your essay on a writer's resource site. Most writers' resource sites will provide examples so that you can see how each idea would be incorporated into your own essay.Some writers' sites will give you some tips on writing the essay. These may include tips on how to organize your thoughts and to incorporate keywords correctly. You should always be aware of these when choosing the writing samples for your essay.After you are finished researching and finding samples for your essay, you should check your essay thoroughly for spelling errors and grammar issues. If there are any, you will want to check to see if they are minor or if there are things that you could have improved on. If you feel you need to edit your essay, you should make sure to check and proofread the assignment before submitting it.

Rubrics For Research Papers In College

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College Essay Questions - What Course in College Was Difficult

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